cereal page 5 by ric gustafson
In the early 1960's, the Quaker Oats company asked Jay Ward to come up with a character for a new cereal they were developing. Ward, who was working on the cartoon The Rocky and Bullwinkle Show, came up with the idea of a sea captain and his crew. The sea captain's name became Cap'n Crunch.
Cap'n Crunch was born and raised on Crunch Island. He wore a blue captain's uniform and a blue hat. His ship was the S.S. Guppy and his crew were four kids and a first mate named Seadog. Their mission was to keep the cereal on board safe from Jean Lafoote, the Barefoot Pirate.
research help: ' The Great American Cereal Book' by Marty Gitlin and Topher Ellis
Peace and God's blessings. Love Ric
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